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Get to know the official announcements on new products or services launchings , corporate agreements, activity results, and all types of current information.

TC Group Solutions presents at MAPIC the best solutions to select the right locations to open a POS
  • TC Group Solutions, the company specialized in Big Data and Retail Intelligence, will once again be present at the new edition of MAPIC, to be held in Cannes, from November 14 to 16. Floor -1, stand G75 (MAPIC Innovation Forum).

 

Stéphane Casimir, Director of International Development in TC Group Solutions, is one of the speakers of this new edition of MAPIC. Casimir’ speech, entitled How to succeed in selecting the right locations for your POS, will present the new advances in Retail Intelligence to select the best locations to open a point of sale, and will take place on Thursday 14th, at 2:30pm at the MAPIC Innovation Forum.

To effectively maximize the potential of your store, it’s essential to know the behavior of customer flows, analyze the ways they move, shop windows they look at, stores they enter, when and how long. It is important to know how many of them make a purchase and how many leave the store empty-handed, if customers are new clients or repetitors, and how often they use to enter the store.

All these parameters converge in a new KPI, the CPC or Cost per Potential Customer, which helps to determine the profitability of the entire store.

Quantifying, processing, managing and controlling all these data allow retailers to improve their stores (in terms of location, shop windows, special offers, stock assortment, staff organization, opening hours, etc.), adapting them to the real needs and behaviour os customers and increase the profitability.

TC Group Solutions will be on floor -1, booth G75 (MAPIC Innovation Forum), from November 14 to 16. To make an appointment, send a request here.

 

More about TC Group Solutions

Founded in 2007, today TC Group Solutions leads the market in the development of Retail Intelligence solutions for collecting and analysing BIG DATA inside and outside commercial establishments.

With offices in Barcelona, Paris, Milan and NY, TC Group Solutions is present in over 40 countries, and has more than 20,000 sensors installed, collecting millions of data about flows behavior of people around the world.

 

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TC Group Solutions, winner of Irisys "Best European Performer Award"
  • Irisys, the leading European provider of people counting sensors, with over 20 years of experience and more than 400,000 units installed worldwide, has awarded TC Group Solutions as the best European distributor.

 

According to Alan Thomson, Irisys Account Director, “The criteria for choosing the winner are based on a combination of factors, and the most important ones are growth and expansion. TC Group Solutions has recorded a growth in the European market of 300%, only last year. Furthermore, sales in Europe are the highest compared to all our distributors”.

Irysis technologies are distributed through a worldwide network of partner companies that offer their end users a wide variety of software solutions, installation services and local support, in order to help them transform and digitize their business.

TC Group Solutions has sells the Irisys thermal sensor for over 10 years among its Retail Intelligence solutions. This hardware, manufactured from start to finish in Irisys factories in the UK, is an extremely accurate in & out people counter, which maintains the anonymity of people and is able to operate in changing environments, even without light , since it counts on the basis of the energy (heat) emitted by the human body.


Alan Thomson, Irisys' Account Director and Albert Pastor, TC Group Solutions’ Deputy Manager.


More about TC Group Solutions

Founded in 2007, today TC Group Solutions leads the market in the development of Retail Intelligence solutions for collecting and analysing Big Data inside and outside commercial establishments.

With offices in Barcelona, Paris, Milan and NY, TC Group Solutions is present in over 40 countries, and has more than 20,000 sensors installed, collecting millions of data about the behavior and flows of people around the world.

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TC Group Solutions sets up a Smart Store in Germany and launches its new APP to audit the point of sales
  • TC Group Solutions, a leading company in BIG DATA and Retail Intelligence, sets up a Smart Store at the fair EuroCis in Germany  (Düsseldorf, 27th February-1st March).

  • The Smart Store allows visitors to find out and try on site the benefits which technology and BIG DATA can bring to a retail business.

    TC-Check is the new APP that the company will launch to the market to audit and check in real-time the status of a points of sale 

 

TC Group Solutions participates, for the fifth time, at the EuroCis trade show (Düsseldorf, 27th February-1st March) where it is going to set up, in a 30-sqm stand, a commercial space with internal and external traffic counters, wi-fi receivers and clients’ segmentation devices. Therefore, visitors can get in touch and try in real-time all the benefits brought by technology and Retail Intelligence.

Throughout different screens placed in the store, the visitors at TC Group booth will be able to monitor in real time the customer's behavior within the point of sale: how many potential customers pass by the store windows, how many of them enter the store, in which direction they move... At the cashier area, an intelligent camera hidden in a product display will detect the viewer's gender (whether they are male or female), and from which age range they come from.

These data are also available through the TC Analytics APP. This application compares, in an easy-to-use balanced scorecard, the retail business’ main KPIs: external traffic, customer entries, attraction and conversion ratios, dwell time, size and value of the shopping cart, etc.

On the other hand, TC Group Solutions will take advantage of its participation in the trade to launch its new a Software & APP solution TC-Check, which is able to audit, monitor and analyze the status of the points of sale in real-time.

"Your store always ready to make the most of its potential" is the motto of that new product and service offered by TC Group Solutions. TC-Check allows the manager of a store chain or franchises to control the general status of their stores through easy, visual and quick audits. The main objective is to know in real time where a sales opportunity has been lost, where a system had fail or where more stock is needed, in order to take quick actions to solve them and increase the profitability of the points of sale.

Stéphane Casimir, the Int'l. Development Managet at TC Group Solutions, is going to participate as an expert in the Omnichannel Forum program by giving a conference on how to use the ‘Big Data and the Retail Intelligence to increase the profitability of your business' (Wenesday 28th February at 11h).

More about TC Group Solutions

Founded in 2007, today TC Group Solutions leads the market in the development of all types of solutions for collecting and analysing BIG DATA inside and outside commercial establishments.

With its central office in Barcelona, and owned branches in Paris, Milan and NY, TC Group Solutions is now present in more than 40 countries, with over 15,000 sensors installed around the world.

 

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The 'Black Friday' has come to Europe to stay
  • A study based on five European commercial cities, showshow the pedestrian traffic has increased by 6% compared to the previous year throughout the week of Black Friday.

           

The Black Friday, which is a day dedicated to exceptional discounts, turned into a week of special deals called Black Week, increasing the pedestrian traffic on major European shopping streets. It is increasingly evident that even Europeans take advantage of these dates to make their pending purchases and even anticipate Christmas gifts.

 Black Friday 2017 Europe

Madrid isthe commercial capital that has managed to generate the highest rate of pedestrian traffic. The city has increased by 5.19% over the previous year, with an average number of 45,185 pedestrians walking in its commercial streets along the week.

Barcelona, with an average number of 42,266 pedestrians and an increase of 3.95%, is positioned as the second city with more pedestrian traffic.

Milan has also gained pedestrian traffic on commercial streets, reaching an average of 39,851 pedestrians during the Black Week.

Paris and Lisbon are the capitals where this increase was most noticeable: 9.84% and 9.25% respectively, which means an average of 36,652 and 39,445 pedestrians walking along its commercial streets.

The results of this pedestrian traffic analysis not only confirm the success of Black Friday in Europe, but also show that shopping streets continue to attract many enthusiasts and are preferred over malls and shopping centers, at least with mild temperatures.


More about TC Group Solutions

Founded in 2007, today TC Group Solutions leads the market in the development of Retail Intelligence solutions for collecting and analysing BIG DATA inside and outside commercial establishments.

With offices in Barcelona, Paris, Milan and NY, TC Group Solutions is present in over 40 countries, and has more than 20,000 sensors installed, collecting millions of data about flows behavior of people around the world.

 

 

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Barcelona recovers pedestrian traffic despite the attack

Barcelona recovers pedestrian traffic despite the attack

An analysis carried out by TC Group Solutions, a company who’s specialized in Big Data and Retail Intelligence, shows that after the terrorist attack, the city of Barcelona only need one week to recover the pedestrian flow of its most commercial roads.

The pedestrian flow of Barcelona continues to go well despite the attack on the Rambla on August 17th. This is demonstrated by study of TC Group Solutions, a company who’s is specialized in analyzing Big Data and Retail Intelligence.

The loss of tourist flow due to the attack is a major concern for the tourist and commercial sector. Most cities that have suffered a terrorist attack have faced a major drop in retail sales.

Pedestrian flow

As already mentioned in a press release last year by TC Group Solutions, "after the Paris attack, the pedestrian flow of adjacent commercial roads fell by 8,16% in just one year (between 2015 and 2016 ) ".

However, this is not the case of the Catalan capital - at least according to the data released in this analysis, which encloses 12 very important commercial streets in the area, where "only one week has passed to recover the stability of the pedestrian flow of the first fifteen days of August".

This study analyzes the evolution of pedestrian traffic, week by week, of commercial streets near the center of the attack, comparing them and to the same week of the previous year. In addition, it also compares the number of conversions in sales in the city during the month of August.

Average pedestrian traffic variation 2017 VS 2016

Week 14/08 to 20/08 = -9'62%

Week 21/08 to 28/08 =  1,32%

Week 29/08 to 03/09 =  0,93%

If we refer to the week before the attack (August 7th to 13th in August), it can be seen that, on the days of the attack, there was a global drop in the pedestrian crossing of -20,44 on the 12 roads included in the study (that, in some of them, reaches up to 41%). The following week, this decline fell by -11.31% and, at the end of August, it has returned to the normal average: the number of pedestrians has increased, compared to the week in question, by a 6.13 %.

In return, if we take as reference the data of the previous year, these same roads suffered a drop in pedestrian traffic of 9.62% in the week of August 17, and an increase of 1.32% the following week.

Commercial activities

Commercial activity, measured in sales-conversion ratios, has also recovered very quickly. The conversion ratio calculates the percentage of people entering a store and completing a purchase, and which of them instead leaves the store without buying anything. According to the results of the study, after a drop of -1.44 points during the week of the terrorist attack, there were clear improvements of 0.29 and 0.88 points respectively the following week.

 

This study by TC Group Solutions has highlighted Barcelona's overcoming capability and the contribution of the tourism and commercial sector to rapidly return the normality of the entire city.
More about TC Group Solutions

More about TC Group Solutions

Founded in 2007 as T-Cuento Soluciones, today TC Group Solutions leads the market in the development of all types of solutions for collecting and analysing BIG DATA inside and outside commercial establishments.

With its central office in Barcelona, and owned branches in Paris, Milan and Bogota, TC Group Solutions is now present in more than 20 countries around 4 continents, with over 10,000 sensors installed, directly or through exclusive trusted distributors.

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TC Group Solutions restructures the expansion department to adress a new internationalization process
  • TC Group Solutions consolidates the international department to face a new expansion stage, and it hires Stéphane Casimir as International Trading Director.
    Created in June 2015, the International Development department of TC Group Solutions evolves a team of 12 people working on more than 40 countries in four continents.   

 

TC Group Solutions, leader in Big Data and Retail Intelligence solutions, strengthens he department in charge of the International Development to face a new expansion phase. Today, the company has more than 15,000 sensors in 40 countries on four continents, and it offer its services from headquarter in Barcelona, its owned delegations in Paris, Milan and Colombia and the administrative representations in New York, Buenos Aires and Rabat.

For this new phase, TC Group hires Stéphane Casimir as International Trading Director.  For 12 years in London, Casimir was accounted for the French market in a B2B software enterprise and he also managed sales in Italy, Germany and Eastern Europe, as well as the clients in the US, South Africa and Middle East.  Casimir has a long experience in opening new international markets for recognized multinational companies as Coca-Cola and Accord Hotels’ chain.

The aim of hiring him lays in the objective of consolidating the brand’s name TC Group Solutions in the countries where the company is already present, as well as dealing with the opening of new delegation in countries such as the United Kingdom and Germany.  

More about TC Group Solutions

Born as T-Cuento Soluciones in 2007, today TC Group Solutions analyses BIG DATA that interact with Retail’s organizations.

With the head office in Barcelona and other owned branches in Paris, Milan and Bogota,   TC Group Solutions is present in more than 25 countries of four main lands, with more than 15.000 installed sensors which are collecting millions of data, anonymous and aggregated, about the people behavior and flow around the world.

 

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