Foot Traffic Outside
How many potential clients pass by your point of sale?
It consists of an outdoor people counter which provides the number of people passing by the store, 24h a day and by time slots.
You will be able to analyze:
- How many potential clients pass by your point of sale at any given moment.
- The CPC (Cost of Potential Client), to negotiate the rental rates.
- The attractiveness of your shop windows and marketing campaigns, throught the VCR (Visitor Conversion Rate).
- What percentage of potential clients ends up becoming real customers, throught the CCR (Costumer Conversion Rate).
The hardware devices are completely independent, they do not require access to the DSL connection of the store and they do not interfere with the management system the point of sale has in place.